Conely

The project with Conely, a benchmark in custom furniture and decoration creation, was an exceptional experience. Conely stands out for its craftsmanship in carpentry and artisanal forging, manufacturing everything from wooden doors and interior structures to decorative metal elements and large-scale projects​​.

Custom Web Development

Our work focused, on the one hand, on creating a custom website migrated from a corporate WordPress site, reflecting the artisanal quality and attention to detail that characterizes Conely. The site needed to be a platform both for their B2B business line, centered on custom carpentry and metal fabrication, and for their various services and products offered in stores and through their online shop.

The website was custom-developed using HTML, CSS, JavaScript (jQuery), PHP, and AJAX, offering an unmatched loading experience by optimizing each of the landing pages created. This not only improves the user experience but also enhances loading metrics and, consequently, the SEO parameters for its ranking on Search Engine Result Pages (SERP).

Web Development and Programming for PrestaShop

On the other hand, custom development and programming were carried out for the online store based on PrestaShop. While PrestaShop is a very comprehensive project, and increasingly so, clients sometimes have specific requirements that require the intervention of qualified professionals like our team, led by officially registered computer engineers. To achieve this, we use best programming practices, with proper indentation and comments, always utilizing the tools provided by PrestaShop to override code and make it as understandable as possible for future developments.

Completed Work

The key points we worked on included:

• Hosting Review and Improvement: Optimized web hosting to ensure smooth and efficient performance, essential for an optimal user experience.
• Website Redesign and Optimization: Enhanced the aesthetics and functionality of the site, including the online store, to create an intuitive and enjoyable navigation experience.
• Custom Development and Programming for PrestaShop: Addressed all client requirements regarding functionality, aesthetics, and user experience, improving the sales channel to increase revenue.
• Code Optimization: Enhanced site loading speed and security to protect against cyberattacks and offer a fast and secure browsing experience.
• SEO Audit and Improvements: Conducted a complete SEO audit to update the site from an old web platform, ensuring maximum search engine visibility and a seamless transition.
• Localized Content Creation: Developed over 90 pages to highlight Conely's main services in different provinces, increasing their reach and local visibility.
• Multilingual Adaptation: Prepared the website to include versions in multiple languages, starting with the addition of French to attract a broader audience.
• Improved Visibility for Services and Products: Highlighted Conely's range of products, from furniture to artisanal forged pieces, showcasing the expertise and care they put into each creation​.

This project not only represented a technical challenge but also an opportunity to immerse ourselves in the world of high-level design and craftsmanship, and to reflect those values in a website that lives up to Conely's reputation.